Pro Chart

Purple Innovation Inc.

NasdaqGS: PRPL · Real-Time Price · USD
6.82
+0.22 (3.33%)
At close: Aug 14, 2026, 3:57 PM
6.82
+0.00%
After-hours: 7:34 PM

Purple Innovation Inc. (PRPL) Stock Price, Analysis & Data

3.33%
Bidn/a
Market Cap29.69M
Revenue (ttm)453.45M
Net Income (ttm)-48.7M
Betan/a
EPS (ttm)-11.32
PE Ratio (ttm)n/a
Forward PE-1.2
P/B (ttm)-0.49
P/S (ttm)0.07
Earnings DateNov 3, 2026
Askn/a
Volume21,774
Avg. Volume (20D)19,065
Open6.54
Previous Close6.60
Day's Range6.23 - 6.82
52-Week Range6.12 - 31.50
AnalystBuy
Price Target25 (266.57%)
Dividendsn/a
Ex-Dividend Daten/a

About PRPL

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It provides mattresses, pillows, sheets, foundations, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple sh...

IPO Date Oct 29, 2015
Employees 1,100
Stock Exchange NasdaqGS
Ticker Symbol PRPL
Full Company Profile

Financial Performance

In 2025, Purple Innovation's revenue was 468.73M, a decrease of -3.93% compared to the previous year's 487.88M. Earnings were -51.41M, a decrease of -47.48%.

Financial Statements

Analyst Forecast

According to 1 analyst ratings, the average rating for PRPL stock is "Buy". The 12-month stock price forecast is 25, which is upside of 266.57% from the latest price.

Stock Forecasts

Earnings Surprise

Purple Innovation has released their quarterly earnings on Aug 10, 2026:
  • Revenue of $95.73M misses estimates by $0, with -8.10% YoY decline.
  • EPS of -1.52 exceeds estimates by 0.71, with 44.73% YoY growth.
  • Purple Innovation Inc. is scheduled to release its earnings on Nov 3, 2026, during market hours.
    Analysts project revenue of ... Upgrade