Baozun Inc.

NasdaqGS: BZUN · Real-Time Price · USD
2.87
+0.08 (2.87%)
At close: Sep 04, 2026, 3:59 PM
2.87
+0.00%
After-hours: 7:30 PM

The price, the headline numbers and the latest news, in one place.

Baozun Inc. (BZUN) Stock Price, Analysis & Data

2.87% (1D)
Bid2.06
Market Cap167M
Revenue (ttm)10.5B
Net Income (ttm)-136M
0.51
-0.48
n/a
3.37
P/B (ttm)0.31
P/S (ttm)0.02
Earnings DateNov 24, 2026
Ask3.62
Volume155,370
Avg. Volume (20D)236,584
Open2.86
Previous Close2.79
Day's Range2.81 - 2.90
52-Week Range2.07 - 4.88
AnalystStrong<br>Buy
Price Target4.25 (48.08%)
Dividendsn/a
Ex-Dividend Daten/a

About BZUN

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfil...

IPO Date May 20, 2015
Employees 6,626
Stock Exchange NasdaqGS
Ticker Symbol BZUN
Full Company Profile

Financial Performance

In 2025, Baozun's revenue was 9.95B, an increase of 5.55% compared to the previous year's 9.42B. Earnings were -242.1M, an increase of 30.72%.

Financial Statements

Analyst Forecast

According to 7 analyst ratings, the average rating for BZUN stock is "Strong Buy". The 12-month stock price forecast is 4.25, which is upside of 48.08% from the latest price.

Stock Forecasts

Earnings Surprise

Baozun has released their quarterly earnings on Aug 28, 2024:
  • Revenue of $2.74B misses estimates by $0, with 7.46% YoY growth.
  • EPS of -0.06 misses estimates by -0.24, with 14.29% YoY growth.
Baozun Inc. is scheduled to release its earnings on Nov 24, 2026, before market opens.
Analysts project revenue of ... Upgrade